The ruins of the Citizen’s National Bank building stnd prominently in the photo while smoke is visible rising from the ruins of the city. People are visible walking around on the streets. [North Dakota State University Archives, Digital ID: rs007171]
As the ruins of the city smoldered and with distinguishing resolve, Alexander Stern, along with others, hauled lumber onto the scorched earth and began rebuilding immediately to get the businesses up and running with minimal delay. Within the succeeding year, Stern’s group managed to reestablish 246 buildings at the cost of $968,000 and encourage ongoing reconstruction throughout the devastated districts. In fact, the Magill and Co. building was the first to boast an indoor elevator after 1893. By Christmas of 1897, citizens now claimed that “Fargo is substantially built of brick and stone, most of the buildings being two stories bright and new, with paved streets make it an exceedingly handsome and clean city.”
[1] Although the fire undoubtedly cost the city and its citizens millions in financial and emotional devastation, it caused a revision of architectural approaches for a renewed business district that not only helped Fargo overcome the initial and immense losses, but also created a stronger and more capable structure for a lasting city refusing to fade into obscurity.
In fact, Alexander Stern became Vice President of the Fargo Packing and Cold Storage Company with the organization and opening of a new building on April 1, 1896. With a new brick warehouse, the Fargo Packing and Cold Storage Co. processed over 20,000 cattle, 50,000 hogs and 25,000 sheep purchased from farmers across the state. As a result, Stern and his business partners gave a home market to the ranchers of North Dakota of at least ten percent higher rate for their livestock than could be obtained by shipping East and also saving on delays, spoilage, shrinkage, and commissions to boot. At the time, the Fargo Packing and Cold Storage Co.’s sale department covered all of North Dakota, Northern Minnesota, and Eastern Montana. Proprietors even stated that, “the goods turned out are equal to the products of any of the large packing houses in Eastern cities.”[2]
-Stacy M. Reikowsky, Digital History 2012
[1] “Fargo Souvenir,” folder 1, box 2, Fargo, North Dakota Historical Collection, IRS-NDSU.
[2] “Fargo Souvenir,” folder 1, box 2, Fargo, North Dakota Historical Collection, IRS-NDSU.
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